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IS THE USE OF GOOGLE ANALYTICS/FACEBOOK CONNECT BY EU ENTITIES UNLAWFUL FOLLOWING SCHREMS II?

September 03 2020

NOYB, a non-profit group founded by Max Schrems, filed 101 complaints against entities in all 30 EU and EEA countries for continued use of Google Analytics and Facebook Connect integrations to transfer data of EU citizens to the U.S. without a valid transfer mechanism, following the Court of Justice of the European Union's "Schrems II" ruling which invalidated the EU – US Privacy Shield and set additional requirements for the use of Standard Contractual Clauses (SCCs). Google still claims to rely on the ‘Privacy Shield’ a month after it was invalidated, while Facebook continues to use SCCs.

Among the 101 complaints, complaints have been filed against 3 Cyprus organisations before the Austrian data protection Authority. These organisations are: Politis, the Cyprus News Agency and the Cyprus Football Association.


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